With over 15 years of experience leading high-impact digital marketing operations, I offer a unique blend of strategic program management and technical oversight. My career is defined by successfully navigating complex landscapes—from global pharmaceutical brands to high-profile entertainment projects—ensuring that large-scale web and mobile initiatives are delivered with precision.
I specialize in orchestrating diverse teams of developers, creatives, and strategists to solve business challenges through Agile methodologies. Whether managing $15M+ integrated portfolios or optimizing vendor ecosystems, my focus remains on accountability, transparency, and driving measurable ROI.
I bring a collaborative leadership style and a consistent track record of excellence, supported by a strong list of professional references. I am eager to apply my expertise in marketing operations to contribute to your team’s continued success.
Professional Summary
Senior Marketing Operations & Program Leader with over 15 years of experience delivering complex digital initiatives across Biotech, Entertainment, and Global Agency environments. Proven track record of managing $15M+ portfolios and leading cross-functional teams of up to 25 to bridge gaps between creative vision and technical execution. Expert in Agile governance, vendor ecosystem management (Salesforce, D365), and driving operational efficiency in highly regulated industries.
Core Expertise & Strengths
* Strategic Operations: Expert in end-to-end campaign management, risk mitigation, and budget oversight for multi-channel digital transformations.
* Cross-Functional Leadership: Skilled at aligning web strategists, engineers, and executive stakeholders to ensure 100% adherence to compliance and financial goals.
* Vendor & Client Management: Extensive experience managing offshore developers and top-tier creative agencies to optimize performance and cost-efficiency.
* Technical Integration: Proficient in JIRA, Confluence, ServiceNow, and Basecamp to streamline Agile workflows and data-driven reporting via Google Analytics.
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